# Store setup — Horcrux

The exact Horcrux setup sequence: seller identity, five public policies, delivery coverage, product readiness and one cash-on-delivery order.

## Setup steps

### 01 / Sign in

**Start with an email address you control.**

Open horcrux.app, choose email sign-in and enter the one-time code we send you. Google and passkey sign-in work as well. This address is your account identity and where every security notice goes; the store is the business it belongs to.

- Enter the code from that email to finish signing in.
- One person, one account. A shared or generic business mailbox is store data, never a login.

### 02 / Create the store

**Name the store and accept the current agreement.**

A verified account creates a Starter store with no approval step. Enter the store name, choose Bangladesh as the operating country to sell now, and add the billing contact email that should receive invoices.

- Accept the current Terms and incorporated DPA, and acknowledge the Privacy Notice.
- The operating country cannot be changed after creation, and Horcrux builds the store address from the name.

### 03 / Seller identity

**Publish who is selling.**

Open Storefront, then the accountable seller details. Checkout stays closed until the public identity is complete and its public email is verified from the link we send to that address.

- Public store name, legal owner or business name, and business type.
- Public email, then verify it from the emailed link.
- Phone as +8801XXXXXXXXX, and a contact address with street, area and city.
- Support hours, plus a support email or Bangladesh phone.

### 04 / Five public policies

**Complete, publish and acknowledge all five policies.**

Storefront holds the five public policy records checkout depends on. Write each one, publish it, then acknowledge the current set for that exact revision.

- Terms, Privacy, Returns and refunds, Shipping and delivery, and Business information and contact.
- An incomplete record or an older template is a blocker, not a warning.
- Editing a published policy creates a new revision that needs acknowledgement again.

### 05 / Delivery

**Cover the districts you actually deliver to.**

Open Delivery, create a zone with its fee, then add each district or upazila that zone serves. Checkout only offers delivery where an active zone covers the shopper's area.

- Name zones the way customers think: Inside Dhaka, Outside Dhaka.
- The fee the shopper pays comes from the zone that covers their upazila or district.
- No active coverage means the storefront still browses while checkout stays unavailable.

### 06 / Products

**A product needs a price and an image to go live.**

Add a title, at least one active variant with a valid price, and at least one image. Until then the product stays a draft and the storefront does not sell it.

- Add options, variants and stock before publishing.
- Starter allows 10 active products at a time.

### 07 / First order

**Run one cash-on-delivery order through your own checkout.**

Place an order on your storefront the way a shopper would, then cancel it from the dashboard. You see the order confirmation, the order record and the cancellation, so nothing surprises you on your first real sale.

- A placed order counts once against the monthly allowance, even after you cancel it.
- A shopper can cancel while the order is unconfirmed; staff can cancel until courier transit begins.

### 08 / Optional measurement

**Meta measurement is optional and starts with the Pixel.**

Browser Pixel measurement lives under Settings, then Meta measurement. A numeric Pixel ID saved with its Pixel-specific authorization is standard measurement: it needs no Meta connection, it is consent-gated, and checkout never depends on it. Catalog sync, Conversions API sharing and Business asset connection remain externally gated.

- Standard Pixel measurement is Beta and merchant self-tested.
- Catalog sync, Conversions API sharing and asset connection need the Meta connection and stay externally gated.

### 09 / Starter allowance

**Know the allowance before you scale.**

Starter is free, charges no Horcrux transaction fee and caps no processed sales value. Limits apply to active products, placed orders, team members and courier connections.

- 10 active products.
- 100 placed orders per Dhaka month, plus a one-time 50-order growth buffer once per owner.
- 3 active members including the Primary Owner, and 1 approved courier connection.
- One free transacting Starter store per owner or business; a second selling store needs Essential.

## If a step blocks you

Starter includes basic, non-priority email help for setup blockers and product problems. Write to horcrux@dropoutstudio.co with the store address and the step that stopped you.

## Canonical sources

[Horcrux public knowledge index](https://horcrux.app/llms.txt)
[Horcrux machine-readable manifest](https://horcrux.app/.well-known/horcrux.json)